FC Bayern has received additional funding through Viessmann’s investment. But instead of investing the money directly in new players, the German record champions are pursuing a different plan for now. President Herbert Hainer has now explained how the Munich club intends to use the proceeds and what role they are expected to play in the club’s long-term development.

In an interview with the Süddeutsche Zeitung, the 72-year-old made it clear that the additional funds are not initially intended for short-term expenditures. Rather, they are meant to provide FC Bayern with long-term financial security and additional flexibility.

“The money is now going into our fixed-term deposit account, and our financial experts will advise us on how best to invest it,” Hainer explained.

The record champion is thus initially opting for a cautious financial strategy rather than immediately using the revenue for major investments.

Viessmann funds as a reserve for the future

According to the Bayern president, the additional funds are primarily intended to serve as a financial reserve. “For us, it represents a valuable reserve, for example, for future infrastructure projects,” Hainer emphasized.

He pointed to several of the club’s ongoing construction projects. A new training center for basketball and soccer players is currently being built on the Bayern Campus. In addition, the stadium in Unterhaching, where the women’s team plays its home games, is being renovated. The facilities on Säbener Straße are also being expanded.

According to Hainer, these projects have so far been financed entirely from operating revenue. The additional funds from the Viessmann deal now open up further opportunities for FC Bayern to make future investments.

An aggressive investment strategy in the financial markets, however, does not appear to be a priority. “We will invest the money prudently. We are a soccer club, not a financial investor, and we don’t want to sound like one either,” Hainer clarified.

Bayern intends to remain competitive in mega-transfers in the future as well

Despite the conservative financial strategy, the record champion is not losing sight of its sporting goals. “Our members can rest assured: We will always keep sporting success in mind and invest accordingly in infrastructure or the roster,” Hainer explained.

At the same time, the Bayern president warned of the steadily rising costs in top-tier European soccer.

He cited the trend in transfer fees as an example. While Javi Martínez was still Bayern’s record signing in 2013 at 40 million euros, Harry Kane cost more than double that amount ten years later. “Unfortunately, there is no end in sight to this trend,” Hainer emphasized.

Rising player salaries are also posing ever-greater challenges for the clubs.

For FC Bayern, this means it must continue to build on its financial strength to remain competitive internationally.

However, Hainer flatly ruled out a possible sale of Michael Olise for 200 million euros or more. When asked about this, the president replied unequivocally: “That’s out of the question.”

The message from the Bayern boss is thus clear: The proceeds from the Viessmann deal are not to be used for short-term financial experiments. Instead, the record champion aims to strengthen its financial foundation so that it can continue to invest in infrastructure and athletic excellence in the future.

This article was translated into English by AI. You can read the original version here https://fcbinside.de/2026/10/23/millionen-aus-viessmann-deal-hainer-verraet-was-bayern-mit-dem-geld-plant/.