Apex Scores Lite Apex Scores Lite flag
back Back
Families v loyal fans - can women's football attract both?
Have your say banner

There's been plenty of debate recently about who women's football is targeting as its audience.

Social media marketing for the North London WSL derby between Tottenham Hotspur and Arsenal has sparked plenty of online chat among fans.

One Spurs fan posted on X:

"I'm almost glad I can't make it, we'll never grow as a women's club if the entire marketing is for kids and families rather than young adults with disposable income."

The comment referred to a Spurs Instagram advert promoting "a big day out for the whole family", with DJs, free giveaways, football freestylers and face-painters.

Meanwhile, Brighton & Hove Albion women are promoting this weekend's match against West Ham at the Amex as a 'Saturday Spooktacular', featuring a haunted house, games and Halloween activities, with the caption 'perfect for you and the family.'

What do you think? How can women's football attract younger fans without alienating its loyal supporters?

You may like

Why Tottenham v Arsenal could define their seasons

bbc.co.uk 13 hours ago

Premier League team news: predicted lineups for the weekend action

theguardian.com 1 day ago

Match of the Day

bbc.com 14 hours ago

Hull City vs. Brentford: Head-to-head record and past meetings

sportsmole.co.uk 20 hours ago

Chelsea 0-2 Tottenham: Highlights, stats, man of the match as Spurs seal rare Stamford Bridge win

amp.sportsmole.co.uk 39 minutes ago

Chelsea injury news: Why Joao Pedro not in Blues squad to face Tottenham as Xabi Alonso offers ex...

sportsmole.co.uk 2 hours ago

James Maddison suffers another heartbreaking injury setback for Tottenham

independent.co.uk 1 hour ago

Xabi Alonso reacts to Cole Palmer red card, Chelsea’s rain-soaked loss at Tottenham Hotspur

nbcsports.com 43 minutes ago

Burnley dismiss coach Hayen after 14 games

straitstimes.com 26 minutes ago

Matos rues QPR display as Swansea suffer Yeo blow

aol.com 1 hour ago